Believing You Can Change Is a Behavior.
- Desiree Salzer
- Aug 7
- 2 min read
Most people think that belief comes first. That confidence is something you either have— or you don’t. But here’s what I’ve learned from behavior science, personal growth, and years of working with clients in the messy middle of change:
Believing you can change is a behavior, too. Not just a mindset. Not magic. Not motivation. A behavior.
And like any behavior, belief can be taught, shaped, and reinforced.

🧠 The Behavior Science Behind Belief
In Applied Behavior Analysis (ABA), we don’t wait around for someone to “feel ready” before supporting change. We work with what’s observable, actionable, and buildable.
That includes belief.
In the behavioral model, self-efficacy isn’t something that appears from nowhere— it’s something that’s reinforced over time.
You don’t decide to believe in yourself.
You take an action → it goes well → you feel capable → you try again.
That’s reinforcement in action. That’s shaping a behavior.
Self-Efficacy Grows from Experience, Not Just Intention
You might have heard the phrase: “I just can’t stay consistent.” That’s not a moral flaw. It’s not a discipline issue. That statement is usually rooted in a reinforcement history where the person has:
Set unrealistic goals
Gotten overwhelmed
Stopped early
Received little support or encouragement
So, of course they don’t believe they can do it—because they haven’t had enough successful experiences to anchor that belief.
🪴 Belief Is Built Like a Skill
Think about any skill you’ve developed— public speaking, lifting weights, creating routines, parenting, even your professional expertise. You didn’t start with full belief. You started with a little action. Then you repeated it. Then it became more natural.
The same process applies to belief in yourself.
In behavior terms:
🎯 Start with a small, attainable action
💡 Reinforce it immediately (celebration, acknowledgment, positive outcome)
🔁 Repeat
🧱 Layer those experiences until belief becomes the default response
Your Coaching Reframe
The moment you take one small action aligned with your goals, you're already building belief.
Your job? Repeat that moment— with structure, with grace, and with support.
This is what I help clients do:
Design routines that create momentum, not overwhelm
Pinpoint the environmental blocks that keep sabotaging consistency
Build reinforcement systems that make showing up easier— even when motivation is gone
What You Can Do Today
If you’re feeling stuck or unsure, try this: Think of one small thing you’ve done recently that moved you closer to who you want to become.
Did you drink water when you usually skip it?
Did you open your journal, even if you didn’t write much?
Did you pause before reacting out of habit?
That moment? That’s belief, being built in real time.
Final Reminder:
You are not unmotivated. You are not inconsistent by nature. You’ve just been missing the right support, strategy, and reinforcement.
Let’s change that— together.
👉 Grab the free Mini Mindset Reset — it’s designed to help you rebuild belief through small, successful actions, not pressure or perfection.
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